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Category: Millennials

Multifamily building

The Generational Divide and Its Impact on Multifamily

Justin Rogers — November 21, 2016

Millennials have been talked about ad nauseum —from what they’re eating and wearing, to where they want to live and what they want to buy. […]

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office amenity trends - rescour

4 Office Amenity Trends That Aren’t Going Anywhere

Justin Rogers — June 21, 2016

By definition, a trend is transitory. Like the harem pant, some are thankfully brief. Others have a staying power that is directly related to their […]

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apartment amenities millennials want

Infographic on 20 Apartment Amenities Millennials Want

Justin Rogers — April 11, 2016

Millennials make up the largest generation in US history, according to statistics accumulated by Goldman Sachs. With that, the impact of their working and spending […]

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Millennials Invest in Personal Growth

Why Millennials invest in personal growth instead of homes

Justin Rogers — February 15, 2016

Ashley is a long term renter already, and she doesn’t see that changing any time in the future. She has been renting for about a […]

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Common Space and Micro Units - REscour

Millennial’s and Gen Z-er’s Thoughts on Common Space and Micro Units

Justin Rogers — December 22, 2015

In early November The Atlantic released a very interesting, heavily circulated article entitled “Dorms for Grownups: A Solution for Lonely Millennials?” It is incredibly fascinating […]

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Amenities to attract and retain millennial renters

20 Apartment Amenities Guaranteed To Attract and Retain Millennial Renters

Justin Rogers — November 22, 2015

Ahhh, the millennial renter. Loyal(ish) and content to spend years upon years in the perfect apartment, even with a predictable rise in rent at the […]

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